Helping Web3 projects grow through clear storytelling.
I create educational content, run social media strategy, and build communities that turn attention into real engagement.
Five years making Web3 brands worth following.
Hi, I'm Usman — a social media manager and content creator with 5+ years of experience working with brands across Web3 and beyond.
I've managed the X accounts for GainzNFT and Gotm Labz, created content for Puffsterz Corp, and worked on the social team for the Solana marketplace OrbisOnSol — writing X threads, producing video content, and publishing articles that actually drive engagement.
What I do
Industries
What I can do for you.
Four ways I help brands show up consistently, stay on-trend, and turn attention into engagement.
Content Creation
- X Threads
- Video Content
- Articles
- Daily Posts
- Announcement Posts
Social Media Management
- X Account Management
- Daily Posting
- Audience Engagement
- Announcements
- Account Growth
Video Editing
- Short-form Video
- CapCut Edits
- After Effects
- Motion & Captions
- Repurposing
Content Strategy
- Content Calendars
- Positioning
- Campaign Content
- Trend Research
Projects I've helped grow.
Brands and projects I've created content for and managed social on. Swap in your own screenshots and links anytime.
How the work actually performs.
The difference between a freelancer and a partner: a repeatable process and results you can point to.
GainzNFT & Gotm Labz — X Account Management
Social Media ManagementChallenge
Keep two active Web3 brands posting consistently and on-voice, with timely announcements that land.
Strategy
A steady cadence of engaging threads, daily posts, and announcement posts tuned to each brand's personality.
Execution
Managed both X accounts end to end — writing threads, publishing daily, and handling launch and announcement posts.
D1struptors NFT — Video Content Competition
Video · Contest WinnerChallenge
Stand out in an open video content competition against other creators in the community.
Strategy
Produce a high-impact, on-brand video edit that captured the project's energy and message.
Execution
Created and edited an original video entry using CapCut and After Effects, tailored to the brief.
What partners say.
Real words from the founders and leads I've worked alongside.
Usman made our product genuinely easy to understand. The thread series did more for awareness than anything we'd tried.
Reliable, fast, and consistent. Our X account finally looks like it belongs to a serious brand.
Brought strategy, not just posts. Knew exactly what to publish at each stage of our launch.
The toolkit.
Hard Skills
- Video Editing
- Content Creation
- Basic Design
- Content Strategy
Soft Skills
- Time Management
- Collaboration & Teamwork
- Customer Service
- Critical Thinking
- Emotional Intelligence
Tools
Proof of work, on the timeline.
Real videos posted to X — click any card to watch live.
Want the full breakdown?
Grab my resume for the complete picture — experience, campaigns, and the projects behind the numbers.
Why brands keep me around.
Strategic, creative, and consistent — with the soft skills that make working together easy.
Ahead of the trend
- I stay on top of what's working and move fast to put it to use.
Consistent delivery
- I leverage the right tools to deliver exceptionally — on time, every time.
Built for collaboration
- I work closely with teams and clients for seamless execution and shared success.
Strategic & creative
- Years of content and social experience, pointed straight at your goals.
Let's make your project impossible to ignore.
Tell me a bit about what you're building and where you want to go. I'll reply within a day.